intellicents’ Maranda Tufte Named Finalist in the Wealth Management 2025 Industry Awards for Rising Star of the Year
Tufte, intellicents’ Director of Marketing, Recognized for Advancing Communication Strategies in Financial Services
ALBERT LEA, MN (June 18, 2025) — intellicents, a financial services firm committed to supporting the financial goals of American workers, announced today that Maranda Tufte, Director of Marketing, has been named a Finalist in the Wealth Management 2025 Industry Awards (the “Wealthies”) for Rising Star of the Year.
As Director of Marketing, Tufte plays a pivotal role in shaping the intellicents brand and advancing its mission. Over the past 18 months, she has led a transformation of the firm’s marketing strategy—implementing data-informed initiatives designed to boost brand visibility, enhance client engagement, and expand access to financial wellness tools for employees and employers nationwide. Her ability to combine creative storytelling with strategic insight has elevated the intellicents brand and supported broader industry conversations.
“We’re honored to see Maranda recognized with this prestigious nomination,” says Matt Twedt, President of intellicents. “She brings a thoughtful blend of creativity, clarity, and compassion to her work. Her leadership has contributed to how we communicate our values and support more individuals in pursuing their financial goals.”
Now in its 11th year, the Wealth Management Industry Awards is the only program of its kind to honor achievements by companies, organizations, and individuals who support financial advisor success.
A panel of judges made up of professionals from across the industry, led by WealthManagement.com’s Director of Editorial Strategy and Operations David Armstrong, selected the finalists and will determine the winners. The awards highlight organizations and individuals who are bringing innovative solutions to market with the goal of making a meaningful difference for financial professionals and their clients. Winners will be announced at a gala in New York City on September 4, 2025.
“The Industry Awards are a beacon, illuminating the trailblazers and innovators shaping the future of the financial services industry,” says Armstrong. “They serve as a leading indicator of future activity, and as a barometer for the dynamic ecosystem empowering advisor success.”
About intellicents
intellicents is taking a fresh approach to financial services. Through an integrated strategy that includes retirement plan consulting, group insurance, and personal financial planning, intellicents helps businesses and individuals increase financial confidence—regardless of their starting point. With a mission to support every American worker in pursuing their financial goals, intellicents is helping build a smarter, more inclusive future for financial wellness. Learn more at intellicents.com.
About WealthManagement.com
WealthManagement.com, an Informa business, provides financial professionals with the news, insight, and tools they need to stay informed, build stronger relationships, and grow their practice. WealthManagement.com also offers marketing services to financial services organizations that want to connect with the wealth management industry’s leading audience.